It is for this reason that I avoid the term corporate social responsibility and use corporate social philanthropy instead. In recent years, CSR has often been reduced to an afterthought for many...
Why Writing a Cheque to a Charity Isn’t Enough
When the American businessman, investor, author, activist & motivational speaker Robert Kiyosaki said: “Many people start a business only to make money. Just to make money is not a strong enough...
What Makes a Good Social Engagement Program?
Do you feel like you need meaning in your life? Something bigger than simply making money and succeeding in the corporate world? Does your stomach ache every time you see someone begging on the...
How to Pick the Right Philanthropic Cause for Your Business
“Nothing great was ever achieved without enthusiasm” These are the words of Ralph Waldo Emerson, an American essayist, lecturer, and poet. He is also the father of the Transcendentalist movement, a...
How to Engage Customers in Your Social Good Efforts | Customer Engagement Tips
There’s been a significant rise in interest in how businesses engage customers in social good. People are increasingly focused on how companies contribute to the community and address social and...
Social Engagement Ideas for Professional Service Firms
Without a doubt, corporate social engagement has grown into one of the hottest topics over the last decade in the business world and society. Consumers care about it, so businesses have no choice...
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