Do you hate being sold to?

Do you hate being sold to?

Somebody comes in to meet you; they take out their laptop and you just know they are about to sell to you.

Secretly in your head you go “No, not another presentation!”, let alone the 10 minutes it takes for their laptop to boot up.

If this sounds familiar, I feel your pain.

The thing is, this is exactly the way your own prospects feel every time you go to a meeting and take out your laptop to show them a presentation. That’s just one of the reasons why you shouldn’t.

Here’s one thing to keep in mind:

Before going into having a meeting with a potential client, set the intention in your mind that all you want to do is to have an amazing conversation with this person. And if you find there is a way you can help them, then at that point offer your help.

In order to do this, you need to ask questions.

But more importantly, you need to LISTEN to their answers.

If you’re going in with a pre-prepared presentation, it means you’re going to be talking all about yourself, and displaying a “shopping list” of all the services you can provide. And your potential client then has to choose one.

A client’s focus is about what you can do to help them get the RESULTS they desire.

Comment below any examples you’ve had with suppliers coming in to present to.

Never miss an insight from Paul

Enter your details and get notified when a new blog appears.

You have Successfully Subscribed!