What you need to know for your business development:
With so much traffic and information available on the internet, have you ever checked to see what is being said about you or your business?
Every now and again it’s worth checking, and here’s some tools you can use.
Social Media
– there are a lot of tools out there but two in particular worth checking out are www.samepoint.com and www.socialmention.com. Both of these will search all the social media platforms such as Twitter, LinkedIn, and Facebook for mentions of your name or business throughout the complete network.
Google Alerts
– this is a great free tool which allows you to setup alerts for particular key words, your name, your business name or anything in particular you want to be alerted to. You can set it to automatically send you a notification via email as often as you want when the particular key word you’re monitoring is mentioned on the internet. This is also a great tool to use to keep track of news about your industry of interest, your competitors or key customers. Go to www.google.com/alerts and you will have it set up in minutes.
Your Klout
– this tool will allow you to see how much influence you have on the internet. Go to www.klout.com and you will be able to see how far your network spreads. Your reach is determined by a lot of different factors for each platform ie Facebook, Twitter, LinkedIn, Wikipedia, with the main factors being how many people you reach, how much have they interacted with you online and how often you have been mentioned.
These are just a few tools you can use to keep an eye on what is being said on the internet about you or your business. Have you come across any others that have been a great help to you?
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